Washington, D.C., March 25, 2021 - Competitive Carriers Association (CCA) today announced the winners of its annual Excellence in Marketing Awards that recognize creative and distinctive marketing campaigns across traditional and online platforms by mobile industry companies.
Selected by CCA members, this year’s winners are honored for their memorable campaigns across various platforms including radio, print and online ads, TV commercials and YouTube, and other animated online videos. The People’s Choice award is given to the carrier or associate member campaign submission with the most overall votes.
“Congratulations to the award winners for these outstanding marketing campaigns that tell important stories and showcase innovative technologies,” said Steven K. Berry, president of CCA. “These creative campaigns are unique and original, and help bring a greater understanding of the benefits of mobile technology for all Americans – whether rural, urban, or suburban. I’m delighted that the Excellence in Marketing Awards recognize the imagination and inspiring work of so many companies over the past year.”
The winners of the 2021 Excellence in Marketing Awards include:
Radio Spot (Carrier): Viaero Wireless
Campaign Title: Christmas 4 for $100
TV Commercial and YouTube (Carrier): Appalachian Wireless
Campaign Title: Homecoming
TV Commercial and YouTube (Associate): Parallel Wireless
Campaign Title: Open RAN Introduction
Print Advertising (Carrier): Cellular One of Northeast Arizona
Campaign Title: Free Google Pixel
Print Advertising (Associate): Ookla
Campaign Title: Worldwide Growth of 5G in 2020
Online Advertising (Carrier): Nex-Tech Wireless
Campaign Title: Keeping Kansans Connected
Online Advertising (Associate): BEC Technologies
Campaign Title: CBRS Outdoor Connectivity Device
Animated Online Videos (Carrier): Carolina West Wireless
Campaign Title: Choose Local for Local
Animated Online Videos (Associate): Parallel Wireless
Campaign Title: Parallel Wireless Everything You Need to Know about Open RAN
People’s Choice Award: Cellcom
Campaign Title: No Holding Radio Spot
About CCA
CCA is the leading association for competitive wireless providers and stakeholders across the United States. Members range from small, rural carriers serving fewer than 5,000 customers to regional and nationwide providers serving millions of customers, as well as vendors and suppliers that provide products and services throughout the wireless communications ecosystem. CCA’s 2021 Mobile Carriers Show takes place virtually March 30-31; registration is free. CCA’s 2021 Annual Convention will take place September 20-22 in Phoenix, Arizona. Visit http://www.ccamobile.org/@CCAMobile #MCS2021
